What is Search Engine Optimization?

Search Engine Optimization SEO is the process of improving not only the volume of website traffic, but the quality of traffic to your website through organic or natural search results in search engines like, Google, Yahoo and MSN. There are many other search engines, however these are the top three you need to be concerned with, most others either feed or pull results from these.

Now before you can effectively market your website, a strong web presence is required, and that requires getting listed on the 1st and 2nd pages of the top three search engines, after all if no one can find your website in the search engines for legitimate keywords then what's the point. With the optimization of a website keep in mind that there are many factors to be considered. Effective SEO techniques will require some changes to the websites page content and HTML source code, and therefore are best if implemented during the website design and development, this can save you time and money. It is important that your website be built "Search Engine Friendly". How do we achieve SEO friendly Web Designs?.